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Social Media Ads

Launch Fully-Localized Ads for Multi-Location Brands

Running ads across locations doesn't have to be tedious. Franchisors set up a campaign once and franchisees deploy fully localized, hyper-targeted ads everywhere.

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Social Ad Playbooks: Instant-Local Ads Across Every Location

Franchisors build a parent campaign once. AI automatically localizes creative, targeting, and budgets, so every customer sees a message tailored to their local market.

01

Single-Click Ad Campaign Opt-Ins

Franchisors set up the campaign blueprint and franchisees launch their custom ads in a click. Flamel automatically localizes ad creative, targeting, and budget per location. Example: Paul's Yoga Studio HQ builds a "New Client BOGO" campaign. The Austin franchisee logs in, sees the campaign, and clicks "Opt In." Their ad automatically says "Hey, Austin! Prioritize your wellness at Paul's Yoga Studio Austin. Buy one, get one class free for all new clients." — with Austin-specific audience targeting and a $500 local budget.

Locations30 / 135 bound
Import+ New
Search locations...
WorkspacePlatformsStatusAdmin
Downtown Location
On
Westside Branch
On
North Plaza
On
East Village
Off
South Center
On
Midtown Studio
On
02

AI-Generated Ad Copy

Flamel's generative AI learns your brand voice and writes headlines and ad text to match. You remain in control — edit, approve, or regenerate variations with a click. Example: AI generates three headline options for Paul's Yoga Studio: • "Find Your Flow at Paul's Yoga Studio" • "Transform Your Day — Breathe, Stretch, Thrive" • "Elevate Your Mind and Body with Paul's Yoga Studio" The franchisee picks their favorite or lets AI choose the best performer.

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Show scheduled postsTop performing contentAnalytics overviewBrand voice checkGenerate post ideasSearch media
03

Smart Budgets & Scheduling

Make the most of every dollar. Pre-plan budget spikes and dips so spending aligns with your calendar. Apply one budget across multiple accounts and sync existing Meta audiences. Example: Paul's Yoga Studio sets Austin at $2,500/month, Denver at $3,000/month, and Madison at $1,800/month. Corporate can see real-time spend across all locations — Austin is at 75% of budget, Denver at 45%, Madison at 90% — and adjust as needed from one dashboard.

Hey Matt, ready to reach new audiences?
Playbooks
Config
Command Center
Analytics
Recent Playbooks
Spring Promo
Active12 opted in
2d ago
Grand Opening
Active8 opted in
5d ago
Holiday Campaign
Completed15 opted in
1w ago
04

Performance Analytics

Monitor leads and revenue at every location. Break down performance by platform, audience, or creative, and identify top-performing campaigns to scale your winners. Example: Paul's Yoga Studio corporate sees the "Spring Sale" campaign generated 1,842 total leads across all locations at an average CPL of $8.15. Austin's conversion rate is 3.8% — significantly above the network average — so they share Austin's creative with underperforming locations.

Analytics
All PlatformsFeb 7 - Mar 7
Audience
11.2K
followers
↑ +1.09%vs 30d
Activity
847
posts
↑ +3.2%vs 30d
Impressions
23.1K
impr.
↑ +18.5%vs 30d
Engagement
3.8K
interact.
↑ +8.2%vs 30d
fEMV
$4,280
earned
↑ +12.4%vs 30d
Platform Performance
Facebook
Instagram
LinkedIn
X
05

Precision Audience Targeting

Build custom audiences, then let AI localize targeting by geo. Pull in saved audiences from Meta, reuse them across campaigns, and avoid wasting budget on the wrong people. Example: Paul's Yoga Studio targets "Health Enthusiasts" (ages 25–44, interested in yoga and wellness) nationally. Flamel automatically narrows the audience to a 10-mile radius around each location — so Austin targets Austin yogis, Denver targets Denver yogis, and so on.

Ads AnalyticsLast 30 days
Ad Spend
$2,847
Impressions
185K
Reach
94.2K
Results
1,247
Total Ad Spend
JanFebMar
06

Top Ads Library & Campaign Copying

See which campaigns are driving the most leads and conversions, so franchisees can opt into proven creative. Turn any previous Meta campaign — including those not built in Flamel — into a reusable playbook in a click. Example: Paul's Yoga Studio Austin ran a "Free Trial Week" ad that drove 200 leads at $4/lead. Corporate turns it into a Playbook that all 12 locations can opt into — no rebuilding required.

Hey Matt, ready to reach new audiences?
Playbooks
Config
Command Center
Analytics
Recent Playbooks
Spring Promo
Active12 opted in
2d ago
Grand Opening
Active8 opted in
5d ago
Holiday Campaign
Completed15 opted in
1w ago

MassageLuXe generated $3M in revenue with 512% ROI

For Black Friday, MassageLuXe used Flamel's Social Ad Playbooks to launch fully-localized campaigns in a click across 100+ locations.

68M+
Impressions
512%
ROI
$3M
Revenue
Read case study

It was genuinely magical! Flamel definitely saves a ton of time. That's great. That's the goal.

Joe Andosca

Joe Andosca

Chief Innovation Officer
DivaDance

Launch localized ads across every location

See how Social Ad Playbooks can transform your franchise advertising.
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