Running ads across locations doesn't have to be tedious. Franchisors set up a campaign once and franchisees deploy fully localized, hyper-targeted ads everywhere.
Franchisors build a parent campaign once. AI automatically localizes creative, targeting, and budgets, so every customer sees a message tailored to their local market.
Franchisors set up the campaign blueprint and franchisees launch their custom ads in a click. Flamel automatically localizes ad creative, targeting, and budget per location. Example: Paul's Yoga Studio HQ builds a "New Client BOGO" campaign. The Austin franchisee logs in, sees the campaign, and clicks "Opt In." Their ad automatically says "Hey, Austin! Prioritize your wellness at Paul's Yoga Studio Austin. Buy one, get one class free for all new clients." — with Austin-specific audience targeting and a $500 local budget.
Flamel's generative AI learns your brand voice and writes headlines and ad text to match. You remain in control — edit, approve, or regenerate variations with a click. Example: AI generates three headline options for Paul's Yoga Studio: • "Find Your Flow at Paul's Yoga Studio" • "Transform Your Day — Breathe, Stretch, Thrive" • "Elevate Your Mind and Body with Paul's Yoga Studio" The franchisee picks their favorite or lets AI choose the best performer.
Make the most of every dollar. Pre-plan budget spikes and dips so spending aligns with your calendar. Apply one budget across multiple accounts and sync existing Meta audiences. Example: Paul's Yoga Studio sets Austin at $2,500/month, Denver at $3,000/month, and Madison at $1,800/month. Corporate can see real-time spend across all locations — Austin is at 75% of budget, Denver at 45%, Madison at 90% — and adjust as needed from one dashboard.
Monitor leads and revenue at every location. Break down performance by platform, audience, or creative, and identify top-performing campaigns to scale your winners. Example: Paul's Yoga Studio corporate sees the "Spring Sale" campaign generated 1,842 total leads across all locations at an average CPL of $8.15. Austin's conversion rate is 3.8% — significantly above the network average — so they share Austin's creative with underperforming locations.
Build custom audiences, then let AI localize targeting by geo. Pull in saved audiences from Meta, reuse them across campaigns, and avoid wasting budget on the wrong people. Example: Paul's Yoga Studio targets "Health Enthusiasts" (ages 25–44, interested in yoga and wellness) nationally. Flamel automatically narrows the audience to a 10-mile radius around each location — so Austin targets Austin yogis, Denver targets Denver yogis, and so on.
See which campaigns are driving the most leads and conversions, so franchisees can opt into proven creative. Turn any previous Meta campaign — including those not built in Flamel — into a reusable playbook in a click. Example: Paul's Yoga Studio Austin ran a "Free Trial Week" ad that drove 200 leads at $4/lead. Corporate turns it into a Playbook that all 12 locations can opt into — no rebuilding required.
For Black Friday, MassageLuXe used Flamel's Social Ad Playbooks to launch fully-localized campaigns in a click across 100+ locations.
It was genuinely magical! Flamel definitely saves a ton of time. That's great. That's the goal.

Joe Andosca
Chief Innovation Officer
DivaDance